If you use one vendor for gift cards, another for direct mail, and yet another for loyalty cards, then you could be wasting a lot of valuable time and resources. Juggling vendors, managing multiple orders, and a less than efficient inventory all add up. What if you could save time, money, and resources by combining these products into multi-product assortments …
Consolidation Brings Big Benefits to Direct Marketing
This isn’t uncommon in companies that assign responsibility for each of these functions to different departments, and it can result in a hodge-podge of different vendors, priorities, and budgets.
Face Shields Add Protection for Schools, Client-Facing Enterprises
While medical experts continue to encourage wearing cloth face masks to prevent the spread of the COVID-19 virus, more professionals are seeing the benefits of clear plastic face shields as a supplement to, and in rare cases a replacement for, masks.
Triple Your Response Rate with Personalized Direct Mail
Direct mail is hot. Millennials love it. A 2016 US Postal Service survey found that 87% of millennials enjoy receiving it and 44% look forward to checking their mailboxes every day. Why? Because electronic advertising is everywhere and it’s becoming more intrusive and annoying every day. And with millennials the largest users of electronic media, they’re getting tired of it …
Why Wait? Start Your Own Recovery Program Now
You didn’t build your business by waiting on someone else to take the initiative, so why do it now? Times are tough, especially for small businesses, but even large companies are feeling the impact of industry-wide slowdowns. And while things won’t change overnight, the good news is that they will. Sure, some buying habits will change—they already have—but those are …
CUSTOMIZED PLASTIC GIFT CARDS BEST ODDS POST-PANDEMIC
May 8, 2020—Americans are venturing outside again wearing protective facemasks and gloves. After weeks of being homebound, laid off, or trying to hold together a business in an economy divided by essential and non-essential classifications, they are anxious and tentative. Promoted as a return to normal, nothing is normal. Business operators are brainstorming about what to do next to rebuild …
PLASTIC POSTCARDS WITH BREAK-OFF GIFT CARDS GETTING AMAZING ROI!
PLASTIC POSTCARDS WITH BREAK-OFF GIFT CARDS GETTING AMAZING ROI! There’s no question that well designed and demographic targeted direct mail campaigns will have better results when it comes to ROI. So why are direct mail advertisers turning to the plastic mailer? Many mailers initially turned to very expensive items in hopes of hoping prospects will explore their offer. This included …
Plastic Postcard Marketing to Millennials Mailbox
Millennials Spend: Forbes.com reports that Millennials will be spending $200 billion annually in 2017 and $10 trillion over their lifetimes as consumers, in the U.S. alone. They will have more spending power than any other age group. Attract their attention to spend on your products: The stereotype is that Millennials are digital natives, glued to their smartphones, and the only way for marketers …
Membership Cards and Loyalty Program
Membership Cards and Loyalty Program Every year, 30,000-45,000 leaders, staff members and vendors make their way to the east coast for a national jamboree. These leaders, vendors and staff members come from all over North America. With so many people involved, it is imperative to know that each person is accounted for, in the proper place and has …
Direct Mail Plastic Postcards for Restaurants
This restaurant has been serving pizza and Italian food since 1964. When owner the decided to start catering and open banquet rooms, he knew he needed more than referrals. He began with radio ads, TV spots and paper direct mail. This helped but did not bring in the new customers he was hoping for. In 2015, he elected to mail …