USPS Laminated Pieces Rulings

Marketing and Strategy Street signs at an intersection

USPS Laminated Piece Rulings  Confirming in writing from USPS that if you weren’t mailing plastic postcards before April 6, 2009, automation letter-size mail pieces must be made of paper! Since this caveat created an un-level playing field for mailers, the PCSC has approved laminated mail pieces for automation prices on a case by case basis. In a joint effort, between the PCSC, Engineering, …

FREE Key Tags When You Try the Acclaim Mailer

PostCard with Key Tags : Because of its unique look and feel, the Acclaim plastic postcard stands out in a crowded mailbox. It’s as simple as that. Give your next membership drive mailing a competitive edge! Proven to increase customer response rates and generate an impressive return on investment, the Acclaim mailer offers the perfect blend of design & function …

Up Close and Personal: Why Personalized Direct Mail is Best

Simple illsutration of the effect of personalized direct mail.

So they can say it really does have their name on it As both a consumer and a business owner, you are in a very unique position to see first-hand how marketing can be received. That means you know that telemarketing and impersonal, cheap, flimsy ads won’t always catch the attention they were designed to, nor generate the interest your …

2 great cards to promote your business for the price of 1

Order the acclaim mailer and get free gift cards

Plastic postcard Acclaim mailers stand out among other items in your mailbox. These laminated postcards add the perfect element to your marketing mix, proven to increase customer response rates and generate an impressive return on investment. Get the gift cards you need for free, while marketing your business to customers. Get up to 1,000 gift cards for FREE. Just try …

How to build your own direct mail marketing list using MailChimp

Direct Mail Marketing list building using MailChimp

While purchasing lists for a direct mail marketing campaign is the norm you should always consider marketing to an existing customer list as your first go to option. It will actually cost you five times as much to attract a new customer compared with keeping an existing one. As a business owner or marketing person you have a 40% greater …

Direct Mail Printing Checklist – Items to consider before printing

direct mail plastic postcard with simple direct mail printing checklist

What do you need to do to make sure that your next direct mail marketing piece is a success? What things do you need to consider and what steps should you take? Use this direct mail printing checklist to make sure that you’ve covered all the main points. 1. Direct mail printing with a purpose The best way to ensure …

Direct Mail Response You (Should) Have Mail: 5 Key Ways to Maximize

5 key ways to increase your direct mail response rates

Direct Mail Response You (Should) Have Mail: 5 Key Ways to Maximize   Let’s get your customers excited about their mailbox again Without effective marketing, you wouldn’t have a successful business. That’s a lot of pressure to put on a few decisions like what platforms to use or whether to invest in social media, but it’s truthful. Instead of spending …

To Gift or Not to Gift: Why Gift Cards are the Smart Choice

Hands exchanging gift card

With only five weeks until the holiday season (you read that right), the panic that surrounds buying gifts is about to set in. Whether you’re the type of person that has had presents meticulously bought and wrapped for months, or the kind that’s holding off until the day before to go shopping, we can help you find the perfect solution. …

Your Next direct mail campaign our bad luck is great news!

Discounted, Overstocked Direct Mail Plastic Postcards sale

We’re having an overstock sale on one of our most popular plastic postcard dies. With 20 extra tons of material on hand and a cancelled order we are looking to pass along BIG savings to you on your next plastic postcard direct mail order with us. Get your special pricing now! Call 800-800-7741 today or fill out the form at …

Direct Marketing after all, the devil is in the details

SSI Technologies Group Employee Shot

Direct Marketing after all, the devil is in the details Whether you’ve been a loyal customer for years or are new to the game (or even if you’re the competition here to check out our new blog), you probably have the same questions: what’s so great about SSI? How have we managed to build a tiny castle of quality plastic …